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Who is Focus People?
We organise for consumers to take part in market research to provide feedback about a companies' products
and/or services. We work with some of Australia's leading market research companies by supplying them with
people that fit certain criteria to assist them to run focus groups, ad tests, one-on-one interviews,
in-home trials of new products and other forms of market research. In return for their opinions, the
consumers get paid generous CASH incentives.
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How does this happen?
In order to be eligible to take part in market research, you must register your details with us. You can
do this either on-line, via our registration page, or by calling us on the
number listed in the contact details page. We receive briefs from market
research companies and if you fit the criteria specified then we will contact you about taking part.
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Why should I take part?
As a consumer, your opinion about a company's products and services is very valuable to these companies.
By taking part in market research, you get to contribute to the improvement and development of new and
existing products and services, and you get paid CASH for your time!
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How much do I get paid and how?
Payments vary based on time and effort required to perform the research. Other factors also
are taken into account when payment amounts are allocated. Generally, you will be paid at the
conclusion of the market research in cash, before leaving the premises.
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Where does this happen?
Research sessions occur at a number of locations around Melbourne, primarily in the inner suburbs
such as St. Kilda, South Melbourne, Albert Park, East Melbourne, and Richmond.
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Confidentiality
Focus People abides by a strict privacy policy that adheres to
all Federal and State privacy legislation. As well, we adhere strictly to the codes and ethics set
out by the Australian Market & Social Research Society (AMSRS).
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How do I get placed on a focus group ?
After you register with us we will contact you when an appropriate
project arises and ask you some qualifying questions. If you meet the needs of the project we ask
your availability to attend a session. It's that easy! Alternatively, you can visit our
current projects page to check whether or not you may meet the criteria
for any current projects.
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How often can I perform market research ?
There are rules around how often you can partake in market research. Most jobs require that you have
not taken part in a market research job in the past six months. However, there are variations on this
rule. Some jobs require a 12-month period since last taking part. Generally, the attendance standard
is listed on our current projects page for all of our jobs.
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