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We're Focused
on People

One of the biggest challenges of conducting market research is finding the right people to share their experiences and opinions.

Focus People makes this easy for organisations of all sizes by recruiting research participants of all ages and backgrounds. 

If you’re a market researcher, advertising agency or Government department, our nationwide database and industry experience will help you complete your project sooner. 

As a participant, registering with Focus People means you will only be offered paid opportunities.

Our Clients

Why Choose Focus People?

Since 2004

Focus People has close to two decades of experience in the field of market research recruitment.

Australia-Wide

We recruit respondents in all parts of Australia – Metro, regional and some rural locations.

Recruiting 7 Days Per Week

Our recruiting team work until 8pm weeknights and also work across the weekend.

Fast, Reliable Service

Fast turn around on quotes and filling your brief.

Excellent Attendance Rates

Clear re-confirming processes and systems make our attendance rates high

Additional Services

Talk to us about venues, facilitators and a respondent payment service.

Our Mission

Follow-up

Fortune is in the follow-up. We ensure we follow up on all quotes we send out, showing our clients that we care and want to work with them in the future to build lasting relationships.

We also take our confirmation process seriously, following up with each respondent to ensure they take part in the projects they are booked into and if anyone cancels we work hard to replace them where possible.

Ownership

Our team all takes ownership of their work and responsibilities, ensuring that we deliver results and exceed expectations. We hold ourselves accountable for the success of every project and strive for excellence. We take any feedback we receive being positive or negative and make changes necessary to deliver a better service to our team, clients, suppliers or respondents.

Collaboration

Collaboration and working together to achieve common goals. Teamwork is important in our work place as well as a high level of communication and stepping in to support each other in order to fully recruit a client’s project.

Use your resources

Use your resources to make things happen. At Focus People we don’t just rely on our database to fill projects. We go beyond our database to recruit those more difficult projects. We provide a can-do, optimistic, proactive approach to ensure our client’s projects are successfully recruited.

Systems, Strategies and Solutions

Within our supportive team, we utilise our systems to outline a plan and implement strategies to come up with solutions. We take the initiative to ensure we understand the needs of our clients and deliver a positive outcome. Developing systems for our process and procedures is very important to us, ensuring that all staff follow the correct way of doing things.

Market Research Participant Recruitment specialists in Australia

Our Founder

After developing her career across the advertising industry and working in account management, print production and traffic management at major agencies including Clemenger, The Campaign Palace and Y&R Mattingly, Sarah launched Focus People to recruit respondents for market research activities all around Australia.

Over the last 20 years, she has grown her business to include an australia-wide database, a team of over 40 and a ‘can-do attitude’ to getting your projects recruited.

Sarah brings extensive industry insights and a passionate determination to ensure that all Focus People clients and research participants have a positive experience.

Our Awesome Team